Long-Distance, Low-Impact? Inside Cargo Ship Travelling
July 9, 2013 1 CommentAs I sail through the English Channel and complete my last miles around the world on a reefer vessel, accompanying 5000 tons of kiwifruit on their way from New Zealand to Europe, let me share some thoughts I've had during the past few weeks on the sustainability of this transport mode. To start with, here are a few answers to the most common questions. Yes, today's cargo ships employ engine tec...
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Social Media Users Willing to Pay More when Company is Responsible
September 8, 2011 1 CommentSocial media users are more ethically and environmentally aware, in relation to their pattern of consumption. This is the conclusion we can draw from a global poll among 28.000 people. The globescan survey reveals that regular users of social media are more willing to reward or punish companies for their being or not being ethically responsible: In particular, the survey found that while 24 per cent of non-social media users said they had rewarded a socially responsible company, the figure was significantly higher – 31 per cent – among regular social media users. Reward for Responsible Compa...
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